Search Engine Optimization (SEO). Have you ever heard that term before? If not, just ask anyone in digital marketing or who runs a strong website and they should be able to tell you all about it. Or just search the letters SEO and you’ll see all types of paid listings and paid posts since that […]
Like most of the population, COVID-19 is always on our mind. Over the last two quarters, we increased the number of sent cards by 4,000, all of that with significantly less counting and sorting volunteers. Many of our partners have also been stretched thin. Our friends at Ronald McDonald House Charity, in New Zealand, had […]
Since we know we’re always asking people not to write ‘Get Well Soon’ and/or make religious comments on their cards, we’ll do the same with this blog post. Or maybe it’d be better to say at least we’ll try not to make any of those comments. This one will be a bit difficult. We may […]
We’ve set up a few different ways for people to be able to donate money to Cardz for Kidz! Since, unfortunately, it’s not free. Those donation options range from a page on our website, a Gofundme page, our Facebook page, companies who send checks and/or direct deposits, and a couple of other ways as well. As we’re continuing to grow, our overall costs will expand as a result. That ranges from purchasing portable entertainment systems so kids who are stuck in their hospital rooms not only get cards, but get movies and games as well, to shipping large packages across the globe.
As our costs are rise and we begin to ask for donations a more in the future, we just want to make sure to be 100% open and honest like we always are in these blog posts! There are some certified nonprofits who simply ask their supporters to donate money to their organization to support their mission. They don’t want their donors to do any type of manual support – they’d prefer to simply collect the funds. They don’t allow people to act and see the direct impact of their efforts. Ideally in the Cardz for Kidz! world things would be different.
As we grow, we’d like for people to do both – that’s after we grow up and can help our kids once they get out of the hospital. We’d love it to be like the Pledge Allegiance event where people make donations based on our production. Our kids and seniors are worth more.
Interesting. We’ve received all types of advice on how we should refine some of our “marketing” strategies in order to improve our social connections and engage our audience more. There was a time when someone reached out and told us that he didn’t like seeing pictures of cards and that he would prefer to see […]
“AHHHHHHHHHHHHHHHHHHHHHHHHHHH!!!!!!!!!!” Ok, had to get that off our chest. Had to “scream” at the “top of our lungs” since we’ve been forced to be so quiet and secretive for so long. How long? Well, since Q4 2016. What we’re referring to is our Secret Admirer. We told you before about how we Had to Say […]
“…groups ranging from Google’s global headquarters to local Girl Scouts troops send us uplifting handmade cards…” Yes. That’s in quotes. On purpose. If you’re wondering who said it, we can tell you. If you want to know why, we know that too. If you want to know when, where, how many times, etc., sorry […]
Do you know anyone named Sally? Or, a better question, do you have an aunt named Sally? If so, what did she do? Sorry about that. Please excuse her. Aunt Sally these days. You really need to watch out for them. At least, that’s what we were taught. Originally, we thought everyone knew about that […]
What would you prefer: a gift or a reward? For the nice woman sitting behind us on the Amtrak, her response was, “A reward because maybe I did something great.” It’s interesting because the result is essentially same thing. The outcome, let’s say, is $100. If it’s a gift it means it’s just because […]
What’s the call?! Looks like the refs will have to go to instant replay to make sure they get the correct call. “After reviewing the play, the call on the field is confirmed.” Some people who watch sports may know what’s being touched on above. Instant Replay is when there’s a call that’s being challenged. […]
“How do you do it?!” “It’s hard to explain.” “No, give me an immediate answer! You get thousands of cards in so many languages and get them to kids across the globe without charging anyone. How?!” “Well…it’s a complicated process. It’s more of a…” “Two words. TELL ME IN TWO WORDS RIGHT NOW!” “Okay, okay. […]
You know what? Since our founder is our president and is helping to expand the board even more, we’re going to follow his rules. We’re strictly going to focus on the positive because we can’t complain, #cantcomplain. We’ll stick with our pledge that all blog posts must be 100% open and honest. Let’s see if […]